MATTA changes lives through the power of sport

The theme of Mental Health Awareness week was “Movement: moving more for your mental health” – and we couldn’t agree more that every kind of exercise has psychological benefits. Whether it’s the campaigns we work on, or our internal structure, we’re committed to using the power of sport to improve people’s lives. For the R&A, […]

6 Months Down Under

After a 32 hour journey, I finally touched down in Sydney on an October morning. The sun was poking through clouds that looked like they’d been taken straight out of ‘The Simpsons’ opening credits, and the forecast boasted a 26° day ahead. I unpacked my swimmers and headed straight to the beach to wash any […]

MATTA Launch New Office in Australia

Award-winning creative sports marketing agency MATTA has opened an office in Sydney, Australia. MATTA veteran Dulcie Davies has been appointed Marketing Director, Australia and will lead the development of the business in the region. This expansion allows MATTA to service its growing global client roster, which includes tennis and cricket giants the ATP and the […]

MATTA’s Women’s Sport Lead, Flo Williams, speaks to Marketing Week

‘Differentiation is key for marketing Women’s Sport’ In conversation with Molly Innes – Marketing Week: ‘Another record-breaking moment for women’s sport’ is a phrase often used by pundits and journalists, but, ironically, is beginning to sound like a broken record itself, given the sheer pace women’s sport is growing at. In 2022, viewership of women’s […]