The Women’s Rugby World Cup comes to England in 2025, and will symbolise a new high in the ever-growing status of the women’s game in this country.
For our long-standing client the RFU, we’ve designed a brand for Impact ’25, their project to make the most of the increased attention and awareness of women’s rugby during the World Cup. With an aim to drive a new generation of love for the game and participation, Impact ‘25 will see education programs and mentorship of new female coaches and officials, accompanied with investment into facilities, toilets, changing rooms and social spaces to make the environment of rugby a more appealing one to a female market.
