Spurs x Nike – 2023/24 Kit Launch

2023/24 Kit Launch TOTTENHAM HOTSPUR F.C Doing Things in Style For the Tottenham Hotspur Football Club x Nike 2023/24 Kit launch campaign, we developed a creative platform based on ‘Style’ with unique and distinctive passion points for Spurs’ fans, representative of both the men’s and women’s squads, per kit: Art (Home); Fashion (Away); Dance (Third); […]
PWR – Powered Differently

Powered Differently PWR Launching a New Era in Women’s Rugby Following our new positioning and rebranding of Premiership Women’s Rugby – the top tier of women’s club rugby in England – the next task was to launch the new era of the tournament with a bold campaign idea.https://vimeo.com/930710948/11e3b80689?share=copy Allowing Players to Show Up as Their True, […]
Movember – Whatever It Grows

Whatever you grow will save a bro Movember THE BRIEF Movember, the leading charity changing the face of men’s health, came to us to develop a campaign targeted at growing participants and improving engagement for the Movember month. Whatever you grow will save a bro Built on the insight that some men want to support […]
ATP – This Is Tennis

This Is Tennis ATP Marking a New Era of Tennis To mark the start of the 2024 tour season, The ATP came to us for a new brand campaign to show the sport in all its glory. Our ambition was to define the perception of tennis, and shake off old presumptions.‘This is Tennis’ tells the […]
Gilbert – I Am Gilbert, I Am Rugby.

I Am Gilbert, I Am Rugby. GILBERT Working with an Iconic Rugby Brand Gilbert has supplied the Rugby World Cup since 1995, and Gilbert balls, jerseys, and equipment have become synonymous with the game itself, used by both professional and amateur players. Visible at the Biggest Moments Using imagery capturing dramatic and iconic action – […]
Cancer Research UK – Race for Life

Race for Life Rebrand Cancer research uk Maintaining an Edge in a Competitive Market Cancer Research UK sought our expertise in rebranding its iconic Race for Life event, which over the last 30 years, has successfully raised nearly £1 billion in sponsorship, making it a cornerstone in the fight against cancer. However, as the mass […]
ECB Ashes Two Ashes

Ashes, Two Ashes ENgLAND CRICKET There is only one thing better than an Ashes series… The England & Wales Cricket Board (ECB) launched a joint campaign for the first time across men’s and women’s England Cricket, to promote the ballot and ticket sales for the 2023 summer season, which includes an Ashes series for both […]
Wattbike – For Real Athletes

For Real Athletes WATTBIKE Fitness Fits Around Life – Real Life For this brief, we flipped the traditional fitness advert on its head to show the ‘real’ side of getting and keeping fit around other commitments, how life gets in the way, and how not everyone has the perfect, home-built gym in which to train. […]
ATP Challenger – On the Rise

On the Rise ATP CHALLENGER TOUR The Brief The ATP were looking to drive audiences to The ATP Challenger Tour – the pipeline to the highest tier of men’s professional tennis, by developing a new brand and campaign. https://vimeo.com/895899093/2fdf0d46b6?share=copy Tennis on the Rise Fascinated by the visceral, raw, intimate, tennis, we wanted to show a […]
ATP – Brand Identity

Brand Identity ATP New era, new branding After 10 years the ATP wanted to update their brand identity to support their journey from ‘governing body’ to a ‘sports entertainment brand’. They wanted their brand world to be imbued with an energy and power – an embodiment of their leading players fit for the digital age. […]